Raiders of The Lost Audience Part 2 …. Where is My Content ..
If you see this title you will know immediately that this is about the DRM problem. I was home watching something on Netflix the other night when suddenly and without warning the show just disappeared. Yes, that’s right, it was removed from my instant cue without so much as a how do you do from the content provider. So I called Netflix to find out what the issue was. Originally they told us it was a server issue. Well I went searching for the content, the next day, only to find that it was still gone, not a trace anywhere in their website either.
I called them again, and found out the real reason. Not server issues, not outages that cause issues. No, it was a decision made by someone in the chain that for DRM reasons decided it needed to be taken down. Now this is the deal, I paid for their service. I paid for the content. The content I paid for was removed because of DRM and the unwillingness of media companies to learn a completely new and better way of doing business that will not only get you revenue but keep your customers supplied with the content that they pay for. Like I said in the last posting, remove the DRM and put your content under a commons license that provides for free as in freely distributive over a broad range of broadcast means.